When creating content, you must take into account who you are, as a brand, your purpose of existence (more than selling a product, you Nepal Phone Number List must sell sensations and solutions) and what you want to say to your customers. This is what we call brand identity. Therefore, just as important as creating 'good content' is that it be consistent with the style and voice of your company. In other words, each photo, video, among others, reflects what we, as a company, want to express. 4. Adapt the content for each social network it is important that you Nepal Phone Number List keep in mind that social networks are not the same nor do they have the same functionality. Therefore, you cannot speak the same in all.
Although we are not referring to the tone of communication that you have as a brand, since you must always maintain this, we are Nepal Phone Number List talking about the formats, the measurements of images for each social network and its structures. A first step would be to identify what the social network you want to use is for and then know how to talk through Nepal Phone Number List it. Be careful, the selection of a social network should not be connected to its popularity, but rather it should be linked to its functionality and how it would benefit you as a brand. To take into account: facebook: hybrid network since it allows mixing audiovisual themes and very broad texts to generate engagement, leads and conversions.
Instagram: inspiration platform that aims to generate interaction. Twitter: aim for a more informative profile. 5. Create interactive content as we Nepal Phone Number List mentioned, creating content according to what your audience is looking for is very important. But what happens when these are long and static? Exact. People do not achieve the expected connection. Including interactive content in your strategy will not only attract more visits, but it will also enhance the user experience, and therefore, you will obtain consideration or, if the user has already Nepal Phone Number List bought your product or service, loyalty. One thing to keep in mind is that using interactive content does not mean neglecting the quality of the information. Valuable data together with impressive and optimized elements will manage to boost engagement and increase the number of leads.